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Building & Branding

A logo can be described as the face of a company.  Quite often, it’s the first thing that a potential customer will notice about your business. A logo is much more than just an image; it is a point of recognition for clients and an important foundation for the branding of your company. Customers form an opinion about a company within seconds. A well-designed logo is an easy way to convey to potential customers that your business is professional, trustworthy, and provides quality goods or services.  In fact, a logo is one of the most important branding investments a business can make.

Logo Design Process
Briefing
Research
  Sketching
  Positioning
  Revisions
  Celebrating!!! All Done

1)The Brief : The first most important step is to obtain a detailed brief, either face to face interview or a questionnaire. Here at HBC our designers love to get an understanding from our clients before they get started.
2)Research: Getting to know our clients business is the next step in making a successful logo.
3)Sketching: This is where creativity comes in to play using the brief and the research.
4)Positioning: The designers at HBC choose how to work. They either position themselves like contractors and take order according to our client's wishes. ( ie. Don't advise clients of design matters).Or they position themselves like a business and build themselves a long term relationship (ie. Guide clients to a more appropriate solution).
5)Presentation & Revisions: HBC presents designer's work to the client. We choose whether to show the client a huge variety of logo designs concept or we could showcase one and revise as many times as needed. 
6)Celebration: Congratulations



Investment:
  • Basic ( Name in One font, One color, Basic graphics) $25-$100
  • Intermediate ( Bolder, Multiple Fonts, More colors...)  $200-$500
  • Complex (Instant Attention, 3D, Unlimited colors, Layers, more Realistic) $600 and UP